CelebritiesSelena Gomez let Benny Blanco do her makeup: His commentary is pure comedyDespite the playful jabs, Benny doesn't hold back on the compliments
GallerySasha Obama's eyebrow evolution: The secret behind her signature lookAs she matured, Sasha began experimenting with her style, gradually turning her brows into a signature featureBy Shirley Gomez
Lady Gaga's Eyebrow Evolution: From barely there to bold and beyondHer brows have undergone serious transformations, proving that she's just as fearless with her beauty looks as with her artBy Shirley Gomez
Khloé Kardashian’s makeup artist, Ash Holm, shares the secret to glowy skin using a household stapleWith her innovative yet simple hacks, Ash K Holm proves that glowing, red-carpet-worthy skin doesn’t require expensive productsBy Shirley Gomez
Ivanka Trump shares beauty secrets ahead of presidential inauguration: 'It's a Brazilian formulation'Ivanka credits serums and moisturizers for her youthful looks.By Daniel Neira
Nicole Scherzinger's Norma Desmond costume is the perfect budget-friendly Halloween look. Here's how to recreate it!Scherzinger revealed how simple (and affordable!) it is to recreate her Norma Desmond lookBy Shirley Gomez
GalleryHalloween 2024: Here’s exactly how you can get the Wednesday Addams soft goth lookGomez and Morticia’s daughter rocks a distinct type of dark aesthetic that boldly signifies her characterBy Shirley Gomez
Cardi B's Victoria's Secret Fashion Show form-fitting gown blended old Hollywood glam and sensualityThe subtle pale pink gown, fitting perfectly with the event's dreamy color paletteBy Shirley Gomez
Sheynnis Palacios poses in a bikini with her boyfriend Carlos GómezWith her time as Miss Universe ending, Sheynnis is soaking up her final days with the title alongside her boyfriendBy Monica Tirado
Kendall Jenner and Bad Bunny's US Open appearance has fans convinced they're done for goodThe on-and-off-again couple are always making headlines By Jovita Trujillo
Rihanna's lookalike is Latina! Even the singer reacted by asking her to drop an albumBy Shirley Gomez
How to achieve a 'Brat Summer' aestheticMany have taken the fashion and beauty look as a way to embrace the real, messy, fun and chaotic side of themBy Shirley Gomez
Harper Beckham shows how she fills her eyebrows with subtle gel strokesA trait likely inherited from her fashion-forward motherBy Shirley Gomez
Drew Barrymore recreates her 2003 ‘Charlie’s Angels’ look with makeup and blonde hairThe transformation is amazingBy Jovita Trujillo
Cardi B’s Met Gala alternative beauty look would have made her look at least 40 years olderThe alternative look featured Cardi B donning a salt-and-pepper wig, along with remarkable prostheticsBy Shirley Gomez
Shakira’s effortless beauty: A peek into her DIY makeup, hair and skincare routineShe focuses on essential practices that keep her skin glowing and curls lusciousBy Shirley Gomez
GalleryPlatino Xcaret Awards 2024: Our beauty trends predictions for the nightTwo weeks before one of the most significant Ibero-American awards, we predict the hair and makeup looks that will dominate the nightBy Lili Delgado
Serena Williams launches high-performance makeup line WYN BEAUTYConstantly on the move, she needed makeup that could withstand rigorous schedules while still allowing her skin to breatheBy Shirley Gomez
Cardi B stars in her second Super Bowl commercialThe 30-second spot features the Dominican American rapper showcasing a viral makeup productBy Shirley Gomez
Top 2023 viral beauty trends explained by TikTokersFrom bold and daring looks to subtle and natural makeupBy Shirley Gomez
Unexpected eyeshadow and lipstick combination you would like to recreate during the festivitiesExperts suggest sticking to one color and going bold on the lipsBy Shirley Gomez
Jennifer Lopez’s TikTok fresh Pumpkin Spice makeup look is a Thanksgiving mustFind here how to recreate it!By Shirley Gomez
EXCLUSIVE: Miss Universe’s official makeup artist shares contestants time limit and which one has near-perfect skinColombian makeup artist and hairstylist Andres Felipe Cabrera spoke EXCLUSIVELY with HOLA! USA to share behind-the-scenes detailsBy Shirley Gomez
Rosalía’s signature lip combo: A TikTok sensationA lip combo featuring cult favorite productsBy Shirley Gomez
Danna Paola is in her ‘dark’ era and these makeup looks are here to prove it: ‘I’m a really emo girl’“I needed to start feeling confident with myself as a woman,” she said, admitting that she is not scared of experimenting with fashion and makeup to show her evolution.By Daniel Neira
Espresso Makeup: The rich hues brewing a beauty revolutionThis trend infuses warmth, depth, and a sultriness into makeup looksBy Shirley Gomez
GalleryFrom Kylie Jenner to Rihanna: The celebrities with the most perfect eyebrowsIt’s like a mathematical ode to eyebrowsBy Shirley Gomez
Cherry Cola Lips are the new viral beauty trend: ‘Lana Del Rey vibes’Cherry Cola lips also suit every skin tone, quickly becoming a fan-favorite look for a night out.By Daniel Neira
Harper Beckham tests her makeup skills on dad David Beckham: ‘a little contouring’Fans of the celebrity family praised him for his father-daughter relationship, “Love her and the way you are with her!”By Daniel Neira
Eva Longoria radiates natural charm in Marbella with son SantiagoShe confidently strolled along the promenade, holding her son’s hand, showcasing that true beauty comes from withinBy Shirley Gomez
GallerySofia Vergara takes scientific approach with her new makeup line infused with SPFA complete suncare solution that protects your skin from photoagingBy Shirley Gomez
Ariana Grande pokes fun at her once-signature beauty lookThe star shared a TikTok while getting glammed up and lip-syncing to an old “Keeping Up With the Kardashians” clipBy Shirley Gomez
Lauren Sánchez shined at Cannes in trendy nude-colored lipsThe Mexican-American journalist and Jeff Bezos‘ fiancée rocked an elegant and natural makeup look on the French RivieraBy HOLA! USA