Spoil your furry friend this Valentine’s Day with the healthiest treats, fun toys, & top grooming products

Just like you wouldn’t use curly-haired products on your pin-straight hair, your pup’s grooming products should be tailored to their coat type. Although pet grooming products are relatively unregulated, our furry friends deserve better! With the help of its resident veterinary dermatologist, Rowan is setting new standards with formulas free of sulfates, parabens, silicones, dyes, and other dirty ingredients.

The brand is human-grade, naturally-derived premium coat care, and it is veterinary dermatologist-developed and approved. The products are vegan, cruelty-free, and non-toxic and come in recyclable packaging. In addition, they give back to multiple animal non-profits. Rowan is available on Amazon.

Kindfull Biscuits with Oats & Real Apples Treats for Dogs are made with whole grains and are only four calories per treat.

Available at Target, the brand’s mission is to make mealtime, playtime, nap time, and all the time in between, the very best for the life of your pet. That’s why every one of their products is thoughtfully crafted to support pet wellness, well-being and happiness.

This large 5-level multi-use cat scratch lounge tower has been designed to accommodate multiple cats with a variety of interests as it provides many enticing options for your pet.

Some pets just want a private place to hide (and hoard their stuff). Lined with faux fur, the two cat hideaways create a comfy environment for your cat to get some rest and relaxation.

Minnie Mouse and Mickey Mouse are just the sweetest together. And what better way to celebrate the love between you and your own sweetie than with a Disney-themed Goody Box! Inside, you’ll find three Mickey and Minnie toys, one full-size bag of treats, and an adorable bandana to rock the Disney fan look. This Disney Goody Box is limited edition, so make sure you grab one for every fan in your fam while you still can! Available at Chewy.

These plush toys are great to arouse the curiosity and attract the attention of pets to make them busy. The are high-quality, durable and resistant to bite, soft and comfortable, non-toxic and harmless. These toys can also help your pets to clean their teeth and improve oral health. Available at Walmart.

Show your love by giving your pup any of these toys from Boots & Barkley. The Valentine’s Day inspired toys contains a squeaker that will spark a little excitement and get your friend ready for play. Whether your dog wants to engage in a game of fetch, tug-o-war or just snuggle, this toy offers many ways to keep your pet entertained and comforted. Available at Target

This irresistible cat treat has a unique pocket shape that is delightfully crunchy on the outside and scrumptiously soft and creamy on the inside. Under two calories per treat, these shrimp-flavored cat treats will have your cat meowing for more.

Thinking of grooming and supplementing your kitty? We’ve got you covered. The kin-kind kitty kit includes grooming products and supplements vet-tested cat safe and effective. Kit includes: Kitty Ears, Oatmeal Natural Shampoo, Calming Waterless Bath, and a Healthy Immunity (Supplement).