Let’s face it, the coronavirus pandemic has shifted industries of all categories tremendously. In the beauty industry alone, makeup artists, hair stylists, facialists, nail technicians and numerous other freelance beauty professionals have been hit by the closure of store fronts and social distancing advice. Social media is flooded with challenges to promote local hairdressers, waxers and more in the midst of the corona crisis. Keep scrolling to find out how you can help your local beauty professionals.
Pre-Pay
Think of this as booking your service in advance. Whether it’s scheduling that post-quarintane root touch-up with your colorist, such as New Jersey salon owner and stylist Ona Diaz-Santin Ó, or locking in that mani-pedi appointment, this helps salon owners tremendously. As social distancing prevents close contact, this advancement will not only ease personal discomfort but you’ll be VIP on all the salon lists.
Online Shop
Remember those lashes your favorite beauty blogger just launched or that Reina Rebele eyeliner you need to restock for your video conferences, now is the perfect time to hit check out. If you have the means and can purchase, make your dollar count now more than ever. As businesses continue to create different ways to connect with their customers, this helps to keep the company and conversations flowing.
Gift Cards
Purchasing a gift card supports that local Latina-owned curly hair brand thrive during these uncertain times. Knowing your loyal commitment to the company, the gift card can be used to later restock on your favorites. A spa session from ChillHouse is calling our names.
Leave Love
Not all means need to be monetized. Leaving a speculator five-star review on a local business’ Yelp or Glamsquad account promotes a service and boosts morale within the beauty community. Use the power of social media to advocate for beauty professionals and brands you stand by. Let others know who keeps your skin glowing, nails on fleek and your mane sleek.
Donate
Random acts of kindness make the world a better place. Sometimes a good ole fashion tip goes a long way. Think about the esthetician who has been by your side during your acne freak-outs or helped you understand anti-aging serums. If you’re able to be the change, change the world with one act of compassion at a time.
Virtual Consultation
You can now book a beauty service virtually with technology and beauty advancements. Book a session with a board certified dermatologist like Dr. Joyce for a consultation or see if your stylist is offering tutorials via conference call.
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