These are the beauty brands providing aid during the corona pandemic

Did you know Latinos currently make up a quarter of the country’s essential workers? Understanding the need to support the Latino community and essential workers, Unilever is making a long-term commitment to serve those in vulnerable situations. The household brand has launched -- United for America is Unilever’s movement to help deliver food, medical supplies, hygiene products, and other critical supplies to organizations on the front lines of the COVID-19 pandemic. This includes Feeding America, an organization that serves nearly one in every three Hispanic children in the U.S. each year. Get involved and send a special note to someone in the frontline. Unilever is inviting consumers to join them in sending letters of gratitude to the 11,000+ essential food bank employees across the country who are working tirelessly to provide food and supplies to millions of Americans in need each day.

The relief fund will provide relief to low-income families and farm workers. Julissa Prado, founder of Rizos Curls is ensuring the Latinx community is uplifted with numerous resources. Here’s how to support the Latina-owned organization innovatie. You can donate to through Paypal, lets.give.culture@gmail.com, Venmo with username lets-dot-give, or through CashApp with $letsdotgive. If you’d like to donate to the farm workers fund please specify “Farm Workers” in donation notes. If you’re bilingual, you can also volunteer to translate any questions and answers for low income families about COVID-19 grants, funds and help them apply via telephone with this form. Supporting parents and students at-home Julissa has launched a tutoring program for Latinx families to continue thriving. Showering the world with love and support, Julissa has also opened a form for those seeking to provide extra gloves and masks to those in need of extra help.

Aveda SVP and North America General Manager, April Anslinger annouce the brands commit to their beauty community through the Aveda Cares program. The relief initiatives include 1.5M+ fundraising for Hairstylist Appreciation Day, online commission programs, monetary contributions via Aveda’s loyalty program, online classes and more.

Lifestyle brand, Wellnesse founded by Katie Wells pivoted their product development plan in order to offer consumers a necessity hand sanitizer. For every purchase that includes hand sanitizer, the brand will gift the recipient $3 to donate to the Covid-19-related charity of their choosing including: The Robinhood Relief Fund, Food for the Poor, and Charity Water. You may pre-order today, product ships on 5/11.

The cosmetic coloring brand is supporting non-Madison Reed colorists through its “Colorist Cooperative” initiative — an ongoing affiliate program where professional salon employees earn commission on new customers. Here’s how it works: Colorists receive a custom link to share with their clients for online orders and receive a $25 PayPal payment when the customer purchases Madison Reed products. This initiative is supporting colorists from 12 salons across the country on payroll while doors are closed for COVID-19. The expert team of colorists are accessible by phone, chat and email to help customers coloring their hair at-home. Sign up here!

Supporting our everyday heroes on the frontline, Elizabeth Arden donated their Eight Hour Cream Skin Protectant and Eight Hour Intensive Moisturizing Hand Treatment, both known for their healing qualities to 25 hospitals around the world.

Since March 27th the eco-friendly brand Thrive Causemetics’ has donated over $350k to Meals on Wheels, Baby2Baby and Feeding America to support the COVID-19 Relief Efforts. What a way to change the world!

Join Beyonce’s makeup artist, Sir John in a makeup #flipyourlook challenge with Motorola Razr for a good cause this Spring. As we continue to play with colorful hues, the starlite MUA is sking followers to recreate their own verison of glowing monochromatic look inspired by the new phone. For each person who posts their look with #flipyourlook and tags the brand, razr will donate $50 to Support Creatives, a non-profit that provides freelance beauty artists with a support system during COVID-19. Also, you may score a new free razr with apersonal phone chat with Queen Bee’s makeup artist.

With a shortage of supples, wellness brand LATHER is producing thousands of units of hand sanitizer. The formula is 65%-70% ethyl alcohol based, higher than the 60% minimum the CDC recommends, and also includes hydrating, restorative botanicals such as aloe vera to combat the drying effects of alcohol. Check out their site for more details.

As a new brand on the market, Kirei by KAO is creating change within the beauty community. By embodying the truest meaning of kirei, they have transformed their branded Furoshiki, traditional Japanese gift wrap cloth - originally created for marketing purposes into non-surgical masks to help prevent the spread of COVID-19.

To express their gratitude the Estee Lauder Companies provided a helping hand to our hopsital heroes. They will be sending two million surgical masks over to those on the front lines in New York as part of our continued effort towards COVID-19 relief.

Interesting facts: In 1994, M·A·C VIVA GLAM was created at the height of the AIDS epidemic as a community response mechanism to make a meaningful difference in the lives of people living with and affected by HIV/AIDS whereby 100% of the selling price of a VIVA GLAM lipstick was directed towards organizations who supported this mission. Twenty-six years and $500 million later, the icon brand has vowed to support organizations and programs providing essential needs and services. They will be dedicating $10 million towards 250 local organizations all over the world that are on the front lines helping people at higher risk during the COVID-19 pandemic.

On social media, the natural hair announced a $1MM fund to support women of color entrepreneurs and small businesses impacted by COVID-19. The grant is set to support with funds, mentorship and courses on business.

The luxury brand is showing up for those in need by producing hand sanitizer, which it will go straight to healthcare providers at high risk.

In a press release, the powerhouse Unilever explained, the comapny will be donating more than 200,000 masks to local hospitals in New Jersey, where its U.S. headquarters are located, to help protect health care professionals. This includes numerous products all the Dove collections.

Showing their support the nail polish brand is using their factories to produce hand sanitizer for COVID-19 relief. They intend to donate the first 10,000 units to those experiencing homelessness in Los Angeles.

As the COVID-19 pandemic continues, the all-natural skincare brand is supporting the FeedingAmerica in its efforts to help those in need during this time of uncertainty. According to a social post, Farmacy will be donating the equivalent of 10,000 meals a day for the next 30 days to the orginzation.

The well-known social media shaving tool is donating $100,000 to COVID-19 relief funds. The money is set to go toward local food banks including children in need of school lunches. While being a gracious company, Billie has always released dry shampoos and lip balms.

The Body Shop brand has committed to donating 30,000 items of its cleansing products to local shelters and senior communities throughout the U.S. and Canada.

The makeup brand, Grande Cosmetics will be donating 15% of its online purchases to Feeding America to help provide meals for children and families in need.

In the midst of COVID-19, Lady Gaga and her cosmetics company will be giving back to Los Angeles and New York City communities by donating 20% of our profits from last week’s online sales.

During this pandemic, the L’Oréal Foundation has decided to donate one million euros to its partner non-profit organisations, who are committed to combatting insecurity. These non-profit organisations supported throughout the year by the L’Oréal Foundation will also be offered hygiene kits and hand sanitiser for social workers, volunteers and beneficiaries.

Soap & Glory has partnered with The Hygiene Bank. The organization provides showering essentials such as shampoo and body wash to those that can’t afford them. This is what community is about.

The French luxury body and perfume brand is donating hand lotions for their tireless hard work. L'OCCITANE’s offering has spread throughout Europe thus far.