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Shakira and Jennifer Lopez during the Pepsi Super Bowl LIV Halftime Show © Jeff Kravitz

Top 10 most iconic Super Bowl fashion looks: Madonna, Michael Jackson, Gaga, Shakira, and more

From Beyoncé's fierce ensemble to Shakira and JLo's bold, metallic looks.


Daniel Neira
Daniel Neira - Los Angeles
Senior WriterLos Angeles
FEBRUARY 7, 2025 3:00 PM EST

The Super Bowl is more than just a football showdown for sports fans. The Big Game is also a cultural spectacle, a celebration of music, and, of course, the perfect place for stunning dazzling looks for performers.

Every year, the halftime show has served as a platform for top-tier artists to not only show off their musical talents but also to push boundaries with their fashion statements. 

From Beyoncé's fierce ensemble to Shakira and JLo's bold, metallic looks, these performers have consistently brought their A-game both in music and style. 

As the world tunes in to witness another unforgettable halftime performance, let's take a moment to celebrate the top 10 most iconic fashion looks from Super Bowl halftime shows.

1. Madonna 

Madonna's 2012 Super Bowl halftime was one for the books. She took the stage in a Roman-inspired outfit. Madonna donned a dramatic black Versace ensemble featuring a striking gladiator-inspired corset and gold accents.

Madonna performs during the Bridgestone Super Bowl XLVI Halftime Show © Kevin Mazur
Madonna performs during the Bridgestone Super Bowl XLVI Halftime Show

Paired with a crown and sculptural accessories, she completed the iconic ensemble with dramatic makeup and over-the-top detailing, reflecting her ability to blend pop culture, high fashion, and historical references. 

2. Michael Jackson

Michael Jackson's 1993 Super Bowl halftime show remains one of the most iconic performances in history. The King of Pop took the stage in a black military-style jacket adorned with gold embellishments and sequins, paired with black pants and his signature white glove. 

Michael Jackson performs during halftime of a 52-17 Dallas Cowboys win over the Buffalo Bills in Super Bowl XXVII © Steve Granitz
Michael Jackson performs at the Super Bowl XXVII

His look was an impeccable and bold choice, blending pop star glamour with military influence elements.

3. Shakira and Jennifer Lopez

Shakira and Jennifer Lopez’s 2020 Super Bowl halftime performance was a fashion showdown of fierce looks. Shakira wowed in a shimmering, multi-colored, beaded crop top and matching belt, which showcased her signature belly-dancing moves while celebrating her Latin heritage.

Shakira and Jennifer Lopez perform onstage during the Pepsi Super Bowl LIV Halftime Show © Jeff Kravitz
Shakira and Jennifer Lopez perform onstage during the Pepsi Super Bowl LIV Halftime Show

She paired it with high-waisted leather pants. Meanwhile, J.Lo turned up the glam in a plunging, metallic Versace number adorned with gold chains.

4. Diana Ross

Diana Ross’s 1996 Super Bowl halftime performance was a glamorous tribute to the queen of Motown herself. Stepping out in a stunning white fur stole and a sparkling sequined gown, her look was timeless.

Diana Ross performs at the Super Bowl XXX between the Dallas Cowboys and Pittsburgh Steelers © Focus On Sport
Diana Ross performs at the Super Bowl XXX between the Dallas Cowboys and Pittsburgh Steelers

Her gown featured high slits allowing for movement while her signature voluminous hair added drama to the look. Stepping off a helicopter and onto the stage, it is one of the most iconic performances in history.

5. Lady Gaga

Lady Gaga's 2017 Super Bowl halftime performance was a masterclass in theatrical fashion. Taking the stage in a custom-made, silver metallic Versace ensemble, she brought a futuristic, bold edge to the event. 

Lady Gaga performs during the Super Bowl 51 Halftime Show© Ronald Martinez
Lady Gaga performs during the Super Bowl 51 Halftime Show

Her outfit featured a sleek, structured bodice and sparkling accents, bringing a high-energy performance with style.

6. Rihanna

Rihanna’s 2023 Super Bowl halftime performance marked her highly anticipated return to the stage. Dressed in a bold, all-red custom Loewe jumpsuit, complete with a sleek oversized puffer jacket, Rihanna exuded confidence while revealing her pregnancy.

Rihanna performs during Apple Music Super Bowl LVII Halftime Show © Kevin Mazur
Rihanna performs during Apple Music Super Bowl LVII Halftime Show

Rihanna’s 2023 Super Bowl halftime performance marked her highly anticipated return to the stage. Dressed in a bold, all-red custom Loewe jumpsuit, complete with a sleek oversized puffer jacket, Rihanna exuded confidence while revealing her pregnancy.

7. Beyoncé

Beyoncé’s 2013 Super Bowl halftime performance is remembered as one of the most electrifying in history.

Beyonce perform during the Pepsi Super Bowl 50 Halftime Show at Levi's Stadium © Focus On Sport
Beyonce perform during the Pepsi Super Bowl 50 Halftime Show at Levi's Stadium

Dressed in a black leather, custom-made Olivier Rousteing for Balmain ensemble, Beyoncé took the stage in a form-fitting, military-inspired jacket adorned with gold buttons, paired with black thigh-high boots.

8. Janet Jackson

Janet Jackson’s 2004 Super Bowl halftime is known for being a bold and striking look. She wore a embellished corset designed by Christian Dior, paired with matching leather pants and knee-high boots. 

Janet Jackson performs at the Super Bowl XXXVIII Halftime Show© KMazur
Janet Jackson performs at the Super Bowl XXXVIII Halftime Show

The look exuded edginess and glamour, with a mix of military and lingerie-inspired elements.

9. Britney Spears

Britney Spears’ 2001 Super Bowl halftime performance defined the early 2000s pop era, and her Y2K look played a big part in it. Dressed in an all-black leather ensemble, the singer wore a cropped jacket adorned with intricate embellishments, paired with a matching black mini skirt and midriff-baring top.

Britney Spears performs with Aerosmith during the halftime show for Super Bowl XXXV © Doug Pensinger
Britney Spears performs with Aerosmith during the halftime show for Super Bowl XXXV

Designed by Christian Siriano, the look blended elements of high fashion with edgy pop star allure.          

10. Gwen Stefani

Gwen Stefani’s 2002 Super Bowl halftime performance marked her signature style at the time. 

Gwen Stefani performs at the Super Bowl XXXVII Halftime Show© KMazur
Gwen Stefani performs at the Super Bowl XXXVII Halftime Show

Dressed in a red, cropped Dolce & Gabbana corset paired with baggy plaid pants and a black belt, Gwen blended punk rock with glam. Her platinum blonde hair was styled in a high ponytail and she rocked a bold makeup look including a red lip.

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