We can anticipate longer days and warmer weather as we transition into the summer season. It’s time to pack away our winter wardrobe and revamp our fashion choices with the latest trends and must-haves for summer 2023.
Recent data analysis from Google search indicates that cowboy boots have gained popularity in the United States within the past month. Countless celebrities and influencers have showcased their unique spin on western-style boots, prompting a significant surge in online searches for related terms.
Fans are eager to emulate their fashion-forward choices; therefore, Design Manager and expert Penelope Armstrong at Boohoo shared with HOLA! USA more details on the findings.
“Summer is now in full swing, so festivals, concerts, and parties are being held all across the United States, which is why it is on the forefront of every attendee’s mind to look and feel amazing in their outfits, which is why many take their time in deciding on what to wear,” Armstrong said via email.
“Fashion icons such as Harry Styles have created such a buzz around outfits worn at his shows and live tours; with apps such as TikTok allowing instant access to outfit inspiration, it is easy to learn how to recreate your favorite celebrity looks successfully and, most importantly, affordably,” the expert added.
Online interest in cowboy boots has seen a 126% increase in the United States over the past three months. Interest has also swarmed over TikTok, with the hashtag #cowboyboots surpassing over 873 million views on the platform.
Colored cowboy boots are trendy, with searches for “red cowboy boots” increasing 108% over the past five years. British actress Millie Bobby Brown was spotted attending an event in Japan wearing a red embellished short, top, and jacket outfit with matching red embellished cowboy boots, which sparked searches in early May to spike 61% in the United States.
Pink cowboy boots have also been a hit online, with the hashtag #pinkcowboyboots surpassing 3.8 million views on TikTok. The hashtag #whitecowboyboots takes the lead with 12.1 million views, and #blackcowboyboots reached 957,000 views.
1. Flowy dresses: Floaty summer dresses are a match made in heaven with cowboy boots, as the effortlessness of the dress tames down the rugged style of the boots. Try opting for a mini if you have shorter legs to elongate or shorter cowboy boots and a longer-length dress.
2. Denim shorts: Denim shorts are the go-to bottom for Western style. They are practical, comfortable, and can be paired with almost any top.
3. Maxi skirts with side slits: Maxi skirts that show off the leg are a great option for festivals or days where it’s hotter in the daytime and cooler in the evening. They are perfect for giving off an edgy vibe, making any outfit look thought out, even with cowboy boots.
This summer, one style to look out for is Mexican culture-focused pieces, such as flowy dresses and skirts styled with cowboy boots and adding a Latin American flair to any outfit.
1. Flowy maxi skirts: The lighter the fabric, the better. Add longline skirts to your wardrobe by styling them with western or chunky boots. Having white and black options as staples is a fantastic way to experiment with color and patterns on your top half.
2. White shirts: Tuck in a white satin shirt into a long maxi to give off a bright/casual look, and pair with a chunky silver belt and silver jewelry.
3. Layering lace: Play with layers of lace by adding hints of the thin fabric into your outfits. Whether at the end of sleeves, under skirts, or just on your socks, lace is a fantastic way to add a Mexican touch to your fit.
4. Red boots: Don’t be afraid to add a pop of red to your outfit; this will level up any casual look, especially if the length is longer. If your outfit incorporates red embroidery, opting for a red boot is the perfect way to tie it all together effortlessly.
The Western trend is not strictly about cowboy boots; cowboy hats have also made a huge comeback and have been seen all over social media in recent months.
One celebrity who is a Western-style fan is Harry Styles. His fans have made it a considerable part of their experience when attending his tours to wear cowboy hats and feather boas, which lead to an influx of people taking design matters into their own hands and DIY-ing their cowboy hats to stand out from the crowd.
The hashtag #harrystylesconcertoutfit has seen an incredible 22.7 million views on TikTok, where videos of outfit inspiration and how to craft your cowboy hat for the concert are posted.
Depending on the extravagance of your cowboy hat and the event you are attending, there are a few go-to’s on how to style them:
1. Let your hat do the talking: If you are DIY-ing your cowboy hat to attend a concert, hen party, or even a festival, they are a fantastic way to make life easier with a simple outfit that can be accessorized and styled up. S
2. Simple cowboy touch: The feathers and diamantes are not for everybody, so if you want to style a more neutral cowboy hat and go for a more effortless and discrete look, style with a pair of jeans and your favorite top.
3. Long dresses: Pairing a long dress with a cowboy hat is the pinnacle of edge and comfort. Throwing on a cowboy hat with your favorite summer dress is the perfect way to stay protected in the sun while keeping cool and classy.
Double denim is like marmite; some people love it, some people hate it, but one thing is for sure – it is trending. Over the past 90 days, searches for ‘double denim outfit’ has skyrocketed by 1,884% in the United States.
Victoria and David Beckham were spotted in late April twinning in matching denim outfits proving that Justin Timberlake and Britney Spears weren’t the only duos to rock double denim after the 2001 American Movie Awards. TikTokers are using the hashtag #denimondenimoutfit to showcase their all denim looks, which has generated 9.9 million views. But double denim can sometimes be hard to style.
1. The exact shade of denim: This is one of the easiest ways to make sure you slay your denim outfit, and that is to make sure both the top and bottom portions of your outfit are the same shade. Wearing two completely different shades can cause the outfit to look miss matched and awkward.
2. Style with simple accessories: Going too overboard with accessories while wearing an already daring fit is dangerous. By all means, play with colors and shapes but make sure not to introduce too much chaos into the loo, as it will become confusing.
3. Dark denim: Dark denim such as indigo is taking the spotlight, especially skirts and shirt co-ord outfits, so opt for darker denim if you want to stay trendy.
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