As the world comes to grips with coronavirus, it was business as usual Paris Fashion Week – kind of. As celebrities, influencers and fashionistas flocked to the French style capital, we noticed one street style fashion trend standing out from the crowd: surgical face masks. But of course, this being Fashion Month , these aren’t just your standard masks, which are theoretically worn to both help stop the spread of the virus and prevent you from catching it. (The World Health Organization advises that if you are healthy, you only need to wear a mask if you are taking care of a person with suspected coronavirus, or if you are coughing or sneezing.)
In Paris this week, the fashion conscious attendees have opted to protect themselves in style, with double-C Chanel masks and other logo-emblazoned versions of the medical staple. Would you wear a fancy face mask? Keep scrolling to see some influencers who did.
Chanel style
One attendee arriving at the Balmain Fall/Winter presentation at Paris Fashion Week was rocking a Chanel logo as they protected their nose and mouth.
Logo mania
On Day 2, this fashionista wore a bold red coat with a logo-embellished dress. Her black face mask was emblazoned with the red logo to match.
Milan Fashion Week
Menswear isn’t being left out, as this guest at Milan Fashion Week demonstrated. He wore a cozy leopard print coat and sweater in neutral tones, but what really made a statement about the climate was his mask.
London Fashion Week
Three Lithuanian invitees – Gerda Liudvinaviciute, Ingrida Jasinske and Ruta Petrauskaite – wore kARTu clothing (and matching protective masks) at Fashion Scout, Victoria House, Bloomsbury, London, during LFW’s shows.
The red carpet
Billie Eilish was one of the first to rock a logo-laden mask this year, wearing a Gucci mask along with her head-to-toe look by the Italian fashion house at the 62nd Annual Grammy Awards, held at Staples Center on January 26.
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