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J Balvin celebrates four years of his pandemic album ‘Colores’

The project entertained music lovers worldwide during the COVID-19 lockdown


Shirley Gomez
Senior Writer
MARCH 20, 2024 3:39 PM EDT

March 19th marked a significant milestone for Colombian reggaeton sensation J Balvin and his fans worldwide as they celebrated four years since the release of his acclaimed album “Colores.” This album, which stands as Balvin’s fourth solo studio album and fifth overall, has left an indelible mark on the music industry since its debut in 2020.

“Colores,” released during the coronavirus pandemic, is a lively album featuring a variety of sounds, with each track named after a specific color. The talented Sky Rompiendo produced the album, which showcases Balvin’s versatility as an artist by fusing reggaeton with elements of Latin trap and hip-hop.

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Before its release, “Colores” teased audiences with singles such as “Blanco,” “Morado,” and “Rojo,” which set the stage for the album’s eclectic mix of rhythms and themes. These tracks dominated the music scene and provided a glimpse into the artistic direction that J Balvin was embarking upon with this project.

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One of the most striking aspects of “Colores” was its visual presentation, which was brought to life by collaborating with renowned Japanese artist Takashi Murakami. Known for his colorful and whimsical art style, Murakami lent his distinctive touch to the album’s artwork and music videos, infusing them with his iconic flower motifs. This collaboration added a new dimension to Balvin’s music, transforming it into a multisensory experience that captivated audiences worldwide.

Furthermore, the synergy between music and fashion was evident in the partnership between J Balvin and American clothing brand Guess. Inspired by the vibrant aesthetic of “Colores,” Guess launched a capsule collection that reflected the album’s energy. At the 2020 Latin Grammy Awards, “Colores” received widespread acclaim, earning the prestigious accolade for Best Urban Album.

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Reflecting on the significance of “Colores,” J Balvin took to social media to express his gratitude to his fans for their unwavering support over the past four years. In an Instagram post, he wrote, “My mission was to share and perhaps awaken the curiosity of art in youth with the magic of master @takashipom, giving them the name of a color in each song, each one a world apart with a different aesthetic. I love you all, and thank you, without you, it would be impossible.”

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As fans reflected on the album’s most beloved tracks and colors, it became clear that “Colores” had made a lasting impression on their hearts and minds.