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Luis Miguel just made a stunning comeback, looking incredible and elegant just days before turning 55. After wrapping up his international tour in December 2024, the famously private singer mainly stayed out of the spotlight until now. Early on April 15, fans were thrilled to see him front and center in a brand-new tequila campaign, where he’s clearly in top shape and exuding signature style.
Tequila Don Ramón shared a video on social media featuring “El Sol de México” strolling through what appears to be a traditional hacienda, surrounded by classic Mexican architecture, agave fields, black horses, and barrels. Dressed in dark, understated outfits, Luis Miguel lets his iconic smile steal the show.
In a statement, the tequila brand explained that this collaboration reflects a shared commitment to excellence: “There are partnerships that transcend time and redefine what excellence means. Tequila Don Ramón honors and carries on the legacy of agave, a profound symbol of Mexico’s identity.” Their values, they say, align perfectly with the trajectory of Luis Miguel’s career—his relentless pursuit of perfection mirrors how they meticulously craft every drop of tequila.
Paloma Cuevas and Michel Salas react to ‘Luismi’s’ new project
After Luis Miguel’s new project was announced, his family wasted no time showing their support and applauding this latest achievement. One of the first to react was his daughter, Michelle Salas, who added heart emojis under a joint Instagram post by Tequila Don Ramón and the singer. Meanwhile, the artist’s girlfriend, Paloma Cuevas, also highlighted the collaboration on her social media by reposting the video featuring her beloved.