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Platino Xcaret Awards 2024: Our beauty trends predictions for the night© Getty Images

Platino Xcaret Awards 2024: Our beauty trends predictions for the night

Two weeks before one of the most significant Ibero-American awards, we predict the hair and makeup looks that will dominate the night


Senior Writer
APRIL 9, 2024 3:08 PM EDT

The Platino Awards have been honoring the best of Ibero-American cinema and television for the past ten years. The venue for the awards show has been relocated throughout Ibero-America, and this year, it will be held at Xcaret in the Mexican Riviera Maya. The Platino Xcaret Awards 2024 are scheduled for April 20th, and, as every year, we expect the invited celebrities to impress us with their best styles.

This time, they will have to adapt to the hot jungle climate of the region. With fascinating beauty trends dominating this spring-summer season, we are sure they will be the perfect complement to the looks chosen by the stars. The venue itself is paradisiacal and offers a beautiful backdrop to the event.

We have taken on the task of predicting the trending hairstyles and makeup that will be the highlights of the upcoming Platino Xcaret Awards 2024, as some notable celebrities such as Esmeralda Pimentel, Majida Issa, and Ángula Aguilar are confirmed to attend the event. Glamour is expected to be at its peak during the gala. Therefore, we have chosen the beauty trends we believe will be seen at the event.

Platino Xcaret Awards 2024

diesel ss24© Launchmetrics Spotlight

Wet Curls

One trend that has come back this year is curly and voluminous hairstyles with the 90s and early 2000s vibe. In a hot climate, nothing beats letting the natural texture of curly hair shine through with a bit of styling cream.

ludovic m s24© Launchmetrics Spotlight

Wet Look

The iconic wet look is one of the top celeb favorites, including Kylie Jenner and Bella Thorne. This hairstyle is ideal for the beach, almost like you’ve just emerged from the sea, but with an extra chic flair.

Versace s24© Launchmetrics Spotlight

Blue Dreams

Blue eyeshadows have made a comeback. They offer endless possibilities for creating refreshing and feminine beauty looks. Versace’s SS24 collection proposed that the guests of the Platino Xcaret Awards 2024 try out this trend.

Ulla Johnson ss24© Launchmetrics Spotlight

Bob Haircut

This year, the bob haircut has become the new favorite among the “it” girls. It is perfect for achieving a clean and effortless look, especially for the spring season. Therefore, it wouldn’t be surprising if an invited celebrity arrived with a makeover featuring this trendy hairstyle. The bronzy smokey eye is also an excellent choice for achieving a sophisticated and party-ready vibe.

Tory Burch s24© Launchmetrics Spotlight

Luminous Skin

To make the most of the humid climate of a place like Riviera Maya, it’s essential to maintain hydrated and luminous skin to look radiant. A trendy beauty tip is to apply silver highlighter to the inner corners of the eyes, as seen in the Tory Burch SS24 runway show. It’s a great way to add a touch of glamor to your look!

Gucci ss24© Launchmetrics Spotlight

Cherry Lips

From Valentino’s fully black lips to these cherry red lips from Gucci, the runway proposals suggest that dark-toned lips will dominate this year. And for Xcaret, some extra glossy lips in wine or burgundy would perfectly contrast the fluid and colorful dresses we will undoubtedly see this year.

selena gomez© tombachik

Butter Nails

As for manicures, one of the colors that promises to take over nails - and fashion in general - is buttery yellow. Like Selena Gomez in this photo (created by her go-to nail artist, Tom Bachik), we suspect that more than one guest will opt for this fun color.

alainpaul f24© Launchmetrics Spotlight

Buns of all Kinds

Perfect for the warm climate of an area like the Riviera Maya, fun buns like the one seen on the Alainpaul FW24 runway are ideal for matching the tropical and relaxed setting.