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Models showing off natural makeup looks© GettyImages

How to create the easiest and chicest Summer 2020 makeup looks

Discover the magic of BB cream, glowing skin, and more


JUNE 23, 2020 10:56 AM EDT

You can say goodbye to well-defined lashes, lined lips and contoured cheeks. The latest makeup trend this summer will be so simple and natural that it will probably leave you speechless. Nevertheless, this gallery will help you see how doable it is. Smokey eyes, bold eyeliner and glossy lipstick have given way to a trend where almost completely nude skin is the real star of the show. So run to your makeup bag and start taking your skincare routine seriously, because showing off healthy, radiant skin will be incredibly important this summer.

Carolina Herrera model walking the catwalk© GettyImages

Skincare will be key

All signs indicate that this season, the cream creed will rule the makeup world. Healthy-looking, au natural skin was certainly a surprising feature of the summer runways, starting with the Carolina Herrera show.

Chanel model walking the runway© GettyImages

Nude effect

Also known as the nude effect, the no makeup trend aims to enhance your natural skin. All in all, how much time and money would you say you’ve invested in your skincare? So, it makes a lot of sense to want to show off your great skin, and that’s exactly what Chanel confirmed during its haute couture runway show.

Christian Dior model on the runway© GettyImages

Homage to health

In a world where health and sustainability are becoming more important, the major fashion houses certainly can’t turn their backs on this philosophy.

Peter Phillips, the director of Dior makeup, told Vogue UK, “There’s a whole philosophy of being sustainable, green and healthy, so I wanted to achieve a simple, healthy look with a minimal amount of product.”

Kaia Gerver walking on the Saint Laurent runway© GettyImages

Bye-bye red lips

If anything is a hallmark of a Saint Laurent runway show, it’s Parisian red lips. That’s why it was so striking to observe the absence of this classic (and frankly any other sign of makeup) at the brand’s summer runway 2020 show, proving that we’re truly witnessing a trend.

Simone Rocha model on the runway© GettyImages

Natural beauty takes center stage

Simone Rocha runway makeup artist Thomas de Kluyver told Vogue, I didn’t want foundation—I love the idea of make-up as an extension of your personality and self-expression, not for hiding anything or covering up.” He added, “Individuality is being celebrated more than ever, so we didn’t cover the girls up, the skin was left raw.” As you can see in this image, the results were spectacular.

Model on the Philosophy Di Lorenzo Serafini runway© GettyImages

The no makeup look

Another runway that also went all-in on this trend was Philosophy . All its models showed off nicely polished naturally glowing skin.

Gigi Hadid walking the Prada catwalk© GettyImages

Prada is on board

In addition to its reptilian textures and daring accessories, this Italian fashion house’s runway show was teeming with this makeup trend: naturally polished skin took center stage.

Erdem model walking the runway© GettyImages

Erdem is also into the natural look

This Canadian designer also couldn’t resist the fresh face trend.

Bottega Veneta model walking down the runway© GettyImages

Bottega Veneta also adores it

This trend requiring a commitment to a great skincare routine was also on full display at this Italian fashion house’s runway show. A simple touch of black eyeliner was the only makeup to be seen.

Michael Kors - Runway - September 2019 - New York Fashion Week© GettyImages

Michael Kors confirms it’s in

To confirm it’s definitely in and the scale is totally tipped in favor of natural makeup looks, here is Bella Hadid modeling for Michael Kors, showing off beautiful skin and nude lips. Applying a minimal amount of makeup to your skin is undoubtedly going to be this summer’s biggest beauty trend. Remember that if you use BB cream, primer, or foundation, the secret to an amazing look this summer is going to be the skincare beneath it. So, show it off proud: 10 of the world’s biggest fashion firms have already approved.