If you are in need of updating your makeup bag and are looking for a new base, we might just have the products for you. Serum foundation has been around for a few years but not everyone is aware of its benefits.
It's basically a product that seems to have it all: light, easy to apply, covers imperfections but with a natural finish. We hereby present you with a range of the best on the market – ranked by sales and price.
Multipurpose miracle worker
Serums are a type of 2-in-1. The formula has antioxidants treatments and anti-aging properties while the pigmentation gives you just the right blend for your skin. It then serves as the perfect base for your makeup without the need for extra foundation or on its own for the 'natural beauty' look.
First on the list is the Perricone MD No Foundation Foundation Serum ($44.79), which offers a natural look with a semi-matte finish. If you want more coverage then you just need to add a few more drops of the product and you're set. It also contains SPF 30.
Rejuvenating must-have
It's amazing how quickly new products become an essential part of our beauty routines. And that's because they have concentrated formulas that reduce fine expression lines, offer a natural shine, improve firmness and help clear the skin.
All this is promised by L'Oréal Paris Visible Lift Serum Absolute Foundation ($21.00). It offers medium coverage and is made from a type of magical cure-all for the skin: glycerin and hyaluronic acid which hydrates the skin, while the retinol and vitamin C illuminates and improves skin tone.
A serum for all seasons
If you have sensitive skin you may wonder if this kind of serum is suitable for you. And the answer is yes! Not only can you use it but it's the perfect option for every season of the year.
Josie Maran has a great product called Argan Matchmaker Serum Foundation, made from argan oil which has the power to penetrate into wrinkles and helps reduce them while also treating other signs of aging. It comes in three tones: light, medium and dark. Once applied, it appears as a white layer over your face that soon changes as it adapts to the color of your skin. It's ideal for normal to dry skin and gives a light to medium coverage ($45.00).
For oily skin with breakouts
If your skin is oily with a tendency towards acne, there are also serums on the market that are ideal for you too. These help minimize your pores and still offer the nourishing benefits common to these treatments.
A perfect option in these cases is Skin Perfection Serum Foundation by Ready to Wear ($29.00), not only does it hydrate and smooth your skin, it also gives an airbrush finish. It's so fine and light that it helps minimize any fine line and dilated pores.
The majority of serums come with a dropper as only three drops of this magic elexir is needed! You should only use more if you need a more intense coverage of color.
Intensive Skin Serum Foundation by Bobbi Brown, ($62.00) protects the face via the antioxidantes it contains and offers a light coverage thanks to its ultra fine pigments. Plus it prevents sun damage with its SPF 40. A Swiss army knife of a serum!
Antioxidantes properties
And to round-up the selection is one of the most popular high-end serums on the market. Dior Diorskin Nude Air Foundation ($53.00).
It's called 'new skin' thanks to the finish it achieves with its cranberry antioxidant power, Oxygen Activ™ technology, vitamins and minerals. Especially recommended for those who have dry skin and who find that their condition worsens with the cold.